{"id":26,"date":"2022-06-05T19:07:37","date_gmt":"2022-06-05T19:07:37","guid":{"rendered":"https:\/\/gspiatti-ficha.tierrafirme.com.ar\/?page_id=26"},"modified":"2022-06-14T01:17:03","modified_gmt":"2022-06-14T01:17:03","slug":"26-2","status":"publish","type":"page","link":"https:\/\/gspiatti-ficha.tierrafirme.com.ar\/","title":{"rendered":"FICHA"},"content":{"rendered":"

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VSCO<\/p>\n

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La red social sin likes ni seguidores<\/p>\n

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Desarrollador<\/h2>\n

Visual Supply Company<\/p>\n

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FUNDADORES<\/h2>\n

Joel Flory<\/p>\n

Greg Lutze<\/p>\n

A\u00f1o de inicio: Marzo 2011<\/p>\n

 <\/p>\n

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CARACTER\u00cdSTICAS<\/h2>\n

Aplicaci\u00f3n m\u00f3vil de fotograf\u00eda + Plataforma para creadores de contenido<\/p>\n

iOS y Android<\/p>\n

Versi\u00f3n gratuita y Paga<\/p>\n

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RED SOCIAL<\/h2>\n

Habilita la publicaci\u00f3n en su propia plataforma y permite subir fotos intervenidas a otras redes sociales<\/p>\n

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Central<\/h2>\n

1500 Broadway, Oakland<\/p>\n

CA 94612 – Estados Unidos<\/p>\n

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FUNDADORES<\/h2>\n

Joel Flory<\/p>\n

Greg Lutze<\/p>\n

A\u00f1o de inicio: Marzo 2011<\/p>\n

 <\/p>\n

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TARGET<\/p>\n

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<\/span><\/p>\n

Los usuarios de VSCO representan un terreno intermedio exitoso entre los adolescentes de Snapchat, TIC TOC\u00a0<\/a> y la audiencia masiva de Instagram. \u00bfPuede ser m\u00e1s VSCO? Flory y Lutze han intentado, con diversos grados de \u00e9xito, responder a eso durante los \u00faltimos dos a\u00f1os, jugando con nuevas fuentes de ingresos y funciones de software.<\/span><\/p>\n

Para Emily White, asesora de VSCO todo se centra en torno a un pensamiento fundamental: <\/span>\u201cInstagram es donde t\u00fa vas a compartir y obtener confirmaci\u00f3n social de tu contenido\u201d, <\/span><\/span>\u201cVSCO es la plataforma de un creador\u201d.<\/span>
<\/strong><\/p>\n

<\/span><\/p>\n

[\/et_pb_slide][et_pb_slide heading=\u00bbCONSUMIDORES Y ESTAD\u00cdSTICAS\u00bb _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb background_color=\u00bb#e2cac5″ background_enable_color=\u00bbon\u00bb global_colors_info=\u00bb{}\u00bb sticky_transition=\u00bbon\u00bb]<\/p>\n

La audiencia con inclinaciones art\u00edsticas de VSCO, es un nicho m\u00e1s fuerte que el de sus competidores, lo que significa que para mantenerse en la cima de usuarios en red necesita de un esfuerzo mayor por su audiencias espec\u00edfica.<\/span><\/p>\n

M\u00e1s del 75% de sus de usuarios tiene menos de 25 a\u00f1os.<\/span><\/p>\n

Posee una audiencia mayormente femenina.<\/span><\/p>\n

A partir de 2017, m\u00e1s de 200 millones de publicaciones de Instagram presentaban el hashtag #vscocam.<\/span><\/p>\n

[\/et_pb_slide][\/et_pb_slider][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1″ admin_label=\u00bbAbout\u00bb _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb use_background_color_gradient=\u00bbon\u00bb background_color_gradient_stops=\u00bb#ffffff 0%|#efece4 100%\u00bb background_color_gradient_start=\u00bb#ffffff\u00bb background_color_gradient_end=\u00bb#efece4″ custom_padding=\u00bb0px|||||\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row column_structure=\u00bb3_5,2_5″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb0px||0px|||\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb3_5″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb use_background_color_gradient=\u00bbon\u00bb background_color_gradient_direction=\u00bb90deg\u00bb background_color_gradient_stops=\u00bb#F9C229 50%|rgba(0,0,0,0) 50%\u00bb background_color_gradient_start=\u00bb#F9C229″ background_color_gradient_start_position=\u00bb50%\u00bb background_color_gradient_end=\u00bbrgba(0,0,0,0)\u00bb background_color_gradient_end_position=\u00bb0%\u00bb custom_padding=\u00bb200px||200px||true|false\u00bb custom_padding_tablet=\u00bb\u00bb custom_padding_phone=\u00bb100px||100px||true|false\u00bb custom_padding_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttp:\/\/gspiatti-ficha.tierrafirme.com.ar\/wp-content\/uploads\/2022\/06\/telemano.png\u00bb title_text=\u00bbtelemano\u00bb _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb|||-30vw|false|false\u00bb scroll_vertical_motion_enable=\u00bbon\u00bb scroll_vertical_motion=\u00bb0|50|50|100|2|0|-2″ global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00bb2_5″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb100px||||false|false\u00bb custom_padding_tablet=\u00bb0px||||false|false\u00bb custom_padding_phone=\u00bb\u00bb custom_padding_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover_enabled=\u00bboff|desktop\u00bb][et_pb_text _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb text_font_size=\u00bb16px\u00bb text_line_height=\u00bb2em\u00bb header_2_font=\u00bbCovered By Your Grace||||||||\u00bb header_2_font_size=\u00bb75px\u00bb header_2_letter_spacing=\u00bb5px\u00bb header_2_line_height=\u00bb1.2em\u00bb text_font_size_tablet=\u00bb14px\u00bb text_font_size_phone=\u00bb\u00bb text_font_size_last_edited=\u00bbon|tablet\u00bb header_2_font_size_tablet=\u00bb45px\u00bb header_2_font_size_phone=\u00bb35px\u00bb header_2_font_size_last_edited=\u00bbon|phone\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n

SINOPSIS<\/em><\/h2>\n

Visual Supply Co – VSCO opera como una compa\u00f1\u00eda tecnol\u00f3gica y art\u00edstica. La empresa construye un ecosistema de herramientas digitales. En sus inicios, en 2011, era conocida por la aplicaci\u00f3n VSCO CAM, luego se hizo muy popular y se convirti\u00f3 en una red social. Cuenta con gran variedad de filtros y cada uno de ellos tiene sus propias opciones de configuraci\u00f3n para editar fotograf\u00edas o videos. Estas herramientas de edici\u00f3n permiten modificar la exposici\u00f3n, el\u00a0 contraste, enderezar y rotar, cambiar perspectivas horizontales y verticales, ajustar claridad, definici\u00f3n, saturaci\u00f3n, luces y sombras, agregar temperaturas, tinte, el tono de la piel, vi\u00f1etas, grano, difuminado, tintas de sombras y luces, balance, etc. , que permite crear contenidos personalizados para ser utilizados en distintas situaciones y de distinta forma para su propia red y para cualquier plataforma.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb2_5,3_5″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb22px||5px|||\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb2_5″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb text_font=\u00bb|700|||||||\u00bb text_text_color=\u00bb#FFFFFF\u00bb text_font_size=\u00bb16px\u00bb text_letter_spacing=\u00bb5px\u00bb background_color=\u00bb#020202″ text_orientation=\u00bbcenter\u00bb width=\u00bb50%\u00bb module_alignment=\u00bbcenter\u00bb custom_margin=\u00bb-43px||7px||false|false\u00bb custom_margin_tablet=\u00bb-43px||7px||false|false\u00bb custom_margin_phone=\u00bb-10px||7px||false|false\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb custom_padding=\u00bb40px||40px|0px|false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n

M\u00c1S DATOS<\/p>\n

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Narrativas Transmedia<\/h2>\n

INSTAGRAM<\/strong>: Para 2019 VSCO explot\u00f3 y #VSCO fue el hashtag m\u00e1s utilizado en esta plataforma<\/o:p><\/span><\/p>\n

YOUTUBE<\/strong>: tutoriales que indican c\u00f3mo utilizar las herramientas provistas por la plataforma, efectos con los diversos filtros y desbloqueos de paquetes de efectos pagos en versiones gratuitas. <\/strong><\/o:p><\/span><\/p>\n

GOOGLE IM\u00c1GENES<\/strong>: Se ha generado una especie de biblioteca virtual y una comunicaci\u00f3n en valores de temperatura de color y otras correcciones escritas sobre la foto que hacen m\u00e1s gr\u00e1fico y r\u00e1pido el logro de tal o cual efecto, ya sin asistir a un tutorial.<\/o:p><\/span><\/p>\n

WEB<\/strong>: La app VSCO CAM es considerada la mejor aplicaci\u00f3n para correcci\u00f3n fotogr\u00e1fica en celulares y est\u00e1 recomendada en webs tecnol\u00f3gicas como la mejor del momento.<\/o:p><\/span><\/p>\n

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La tecnolog\u00eda de \u00abMoving Sciences\u00bb a\u00fan cura las recomendaciones de fotos, clasificando las im\u00e1genes por atributos, como la emoci\u00f3n, en lugar del tema. <\/strong><\/p>\n

[\/et_pb_text][\/et_pb_column_inner][\/et_pb_row_inner][\/et_pb_column][et_pb_column type=\u00bb1_2″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_image src=\u00bbhttp:\/\/gspiatti-ficha.tierrafirme.com.ar\/wp-content\/uploads\/2022\/06\/filtros-verticales.jpg\u00bb title_text=\u00bbfiltros verticales\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb max_height_last_edited=\u00bboff|tablet\u00bb custom_margin=\u00bb-55%||||false|false\u00bb custom_margin_tablet=\u00bb0%||||false|false\u00bb custom_margin_phone=\u00bb\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb scroll_horizontal_motion_enable=\u00bbon\u00bb scroll_horizontal_motion=\u00bb20|50|50|100|4|2|0″ motion_trigger_start=\u00bbtop\u00bb hover_enabled=\u00bb0″ global_colors_info=\u00bb{}\u00bb scroll_horizontal_motion_last_edited=\u00bbon|phone\u00bb sticky_enabled=\u00bb0″ scroll_horizontal_motion_phone=\u00bb0|20|20|41|4|2|0″ scroll_horizontal_motion_tablet=\u00bb20|50|50|100|4|2|0″][\/et_pb_image][\/et_pb_column][\/et_pb_section][et_pb_section fb_built=\u00bb1″ admin_label=\u00bbTestimonials\u00bb _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb5px|||||\u00bb hover_enabled=\u00bb0″ global_colors_info=\u00bb{}\u00bb custom_padding_last_edited=\u00bbon|phone\u00bb custom_padding_phone=\u00bb5px||0px||false|false\u00bb sticky_enabled=\u00bb0″ custom_padding_tablet=\u00bb5px|||||\u00bb][et_pb_row column_structure=\u00bb1_3,2_3″ _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb0px||0px|||\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_3″ _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_column][et_pb_column type=\u00bb2_3″ _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.17.4″ _module_preset=\u00bbdefault\u00bb text_font=\u00bb|700|||||||\u00bb text_text_color=\u00bb#FFFFFF\u00bb text_font_size=\u00bb18px\u00bb text_letter_spacing=\u00bb5px\u00bb background_color=\u00bb#020202″ text_orientation=\u00bbcenter\u00bb custom_margin=\u00bb||7px||false|false\u00bb custom_padding=\u00bb8px||10px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n

\u00abNO RASTREA LA ACTIVIDAD DE LOS USUARIOS\u00bb<\/p>\n

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Dice su creador<\/h2>\n

Joel Flory<\/h2>\n

\u201cEn este momento nuestra compa\u00f1\u00eda est\u00e1 enfocada en la membres\u00eda de nuestros suscriptores, brindando la mejor experiencia posible .\u00bb<\/p>\n

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Esta presentaci\u00f3n es de uso estrictamente acad\u00e9mico. Las im\u00e1genes son de uso libre. Los logotipos utilizados son marca registrada de las respectivas empresas.<\/span><\/p>\n

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VSCOLa red social sin likes ni seguidoresDesarrollador Visual Supply CompanyFUNDADORES Joel Flory Greg Lutze A\u00f1o de inicio: Marzo 2011  CARACTER\u00cdSTICAS Aplicaci\u00f3n m\u00f3vil de fotograf\u00eda + Plataforma para creadores de contenido iOS y Android Versi\u00f3n gratuita y PagaRED SOCIAL Habilita la publicaci\u00f3n en su propia plataforma y permite subir fotos intervenidas a otras redes socialesCentral 1500 […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-template-blank.php","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/gspiatti-ficha.tierrafirme.com.ar\/index.php\/wp-json\/wp\/v2\/pages\/26"}],"collection":[{"href":"https:\/\/gspiatti-ficha.tierrafirme.com.ar\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/gspiatti-ficha.tierrafirme.com.ar\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/gspiatti-ficha.tierrafirme.com.ar\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/gspiatti-ficha.tierrafirme.com.ar\/index.php\/wp-json\/wp\/v2\/comments?post=26"}],"version-history":[{"count":68,"href":"https:\/\/gspiatti-ficha.tierrafirme.com.ar\/index.php\/wp-json\/wp\/v2\/pages\/26\/revisions"}],"predecessor-version":[{"id":179,"href":"https:\/\/gspiatti-ficha.tierrafirme.com.ar\/index.php\/wp-json\/wp\/v2\/pages\/26\/revisions\/179"}],"wp:attachment":[{"href":"https:\/\/gspiatti-ficha.tierrafirme.com.ar\/index.php\/wp-json\/wp\/v2\/media?parent=26"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}